Get found first
with Bing ads.

Generate qualified leads with in-market customers looking for businesses like yours on Bing.

No-nonsense, Bing
search specialists.

Our expert, paid search team build campaigns that deliver exceptional results across the full Microsoft Bing advertising suite.

Bing can be an overlooked additional channel on search. We help clients get more demand with a focus on data driven campaigns that leverage the full performance of in-market Bing search campaigns, from the bottom of the funnel to the top, so we maximise performance and scale across the full funnel.  

We've generated thousands of leads on Bing ads & unlocked demand.

Bing ads

Be found by leads looking for you in-market & dominate your niche with additional volume in Bing search..

Dominate your niche with in-market audiences on additional Microsoft placements, platforms & apps.

Bring demand back across the full funnel by re-marketing leads on Bing placements fully omnipresent.

We do a full end-to-end Bing audit of your current strategy, ads, targeting, measurement. We’ll explain how to improve and scale faster.

We make Bing ads
both easy and predictable.

Our strategy optimises to sales, not leads. We make growth easy & predictable with consistent feedback loops that improve performance with full end-to-end control of leads, sales & growth.

Build

We do a deep audit of your current strategy & then build a data-driven new approach to growth.

Launch

We build & launch your best advertising channels & gather as much 1st party data as we can.

Feedback

Analyse performance from CPL to CPA & break down the sales data into actionable learnings.

Optimise

Optimise learnings into ad accounts, creatives, targeting & customer journeys to what is working.

Scale

Scale leads & sales based on real-time continuous learnings, feedback & control.

Cause and effect

CPL
Cost Per Lead
Cause and effect
CPB
Cost Per Booking
Cause and effect
CPS
Cost Per Sale
Cause and effect
ROAS
AOV / LTV

Full, end-to-end measurement. Sales data feeds back to lead targeting.

See the results we've had for businesses just like yours

We’re proven experts in launching & scaling lead generation campaigns to new volumes of growth across every major advertising platform online.

Vision Scotland

Watch how we helped one of Scotland’s largest eye surgery clinics grow lead volume by 50% Year on Year.

“Our business is global, with the UK, USA and Europe being core markets. Round Thirteen have helped us immensely in putting together a strategy, optimising our planning to acquire new customers and leads across the globe.”

WENDY MORRISON
Wendy Morrison Design

We're experts in

TIKTOK SPOTLIGHT

How we used TikTok to increase AskPaul’s leads by over 400%